Let’s be honest. Getting people to visit your website is hard enough; getting people in Minneapolis to visit your website? That’s a whole different animal. This is a city that debates the best Jucy Lucy like it’s a constitutional amendment. So if you’re trying to get...
Google Ads is like a power tool: incredibly effective in the right hands, but also capable of chewing through your budget faster than a toddler through bubble wrap. And for local businesses, the stakes are oddly higher. You’re not just competing with the shop across...
Why Your Funnel Starts Further Down Than You Think Here’s something that might rattle your SEO playbook a bit: nearly half of all Google searches now include a brand name. Not a category, not a question, not a how-to. A brand. That stat comes from a new study by...
Marketing funnels are like IKEA furniture. They look great in theory, but halfway through you’re surrounded by 17 browser tabs, three half-written email sequences, and one very confused intern. So here’s a thought: what if you could run a promo without building the...
Hiring another marketer to “fix” your marketing is a bit like buying a second microwave because the first one didn’t make the lasagna taste like Nonna’s. More firepower doesn’t help if the recipe’s broken. What most businesses actually need isn’t more hands on deck;...
If you’ve ever wondered how Google seems to know exactly which restaurant to recommend, which ad to show, or which business should pop up first when someone types “emergency plumber near me,” well, it’s not magic. It’s math. Or more specifically, it’s machine...
Let’s get one thing out of the way. Yes, it’s annoying. You’re better. Your service is faster, your team is sharper, your product actually works. And yet, there they are: your competitor with the janky website and questionable reviews, ranking higher, getting more...
