Getting more people to your website is a bit like trying to get noticed at a crowded farmers market. Everyone’s shouting about their organic honey or hand-poured candles, and meanwhile, you’re standing there with the best peach cobbler in town, hoping someone stops...
Let’s be honest: launching a new business website sounds like one of those things you check off a list; like ordering business cards, or buying a decent office chair. But in a place like Chesapeake, Virginia, where neighborhoods feel like small towns and word-of-mouth...
Today we’re talking about UTM parameters. Not glamorous, I know. Nobody ever said, “Wow, those five little tags at the end of a URL really changed my life.” But you know what? If you’ve ever tried to figure out where your traffic is coming from and why half your...
Plano isn’t just where people go for excellent schools and a Trader Joe’s on every corner. It’s also where small businesses are quietly elbowing each other for digital attention. You’ve got law firms, bakeries, and HVAC companies all trying to show up first when...
Let’s be honest. Most customer service teams are one bad Monday away from a full-blown meltdown. The inbox is overflowing, half the team is out sick, and someone just asked if we “have a fax number.” You want to help people, but you also want to keep your sanity. Good...
Starting a business in Austin? First of all, good choice. The city’s got tacos that could make you cry, a tech scene that never sleeps, and enough creative energy to power a small country. But here’s the thing: if your website looks like it was built in 2012 during a...
Why perceived effort, online and off, is the new shortcut to trust Let’s just say it: effort still matters. Even now, when half the internet is written by machines and the other half is trying to outsmart them, people can still tell when you’ve actually tried. Turns...
