You know that feeling when you get a flyer in the mail from a “local” business, but it’s clearly been designed in a corporate office three time zones away? Yeah. That’s the problem. Local ads are supposed to feel like your neighbor telling you where to get the best...
[title: Should Your Business Be Running Facebook or Google Ads?] Ah yes, the age-old question of digital marketing: should you be chasing clicks on Google or charming strangers on Facebook? It’s a bit like asking whether you should open a coffee shop downtown or start...
Ten bucks a day. That’s what, a fancy sandwich and a coffee? Maybe a movie ticket if you’re still clinging to matinee prices. But for a local business, that same ten dollars can pull in eyeballs, clicks, and actual paying customers. Not hypotheticals. Not vague...
You know that feeling when you swipe your card, and there’s a tiny voice in your head asking, “Was that worth it?” That’s what ad spend can feel like. Except instead of $5 on a suspiciously quiet salad bar, it’s thousands of dollars vanishing into the digital ether....
That little blue “Boost Post” button on Facebook? It’s like the fast-food drive-thru of digital marketing—quick, easy, and kind of satisfying in the moment. But if you’re trying to build a real business, or let’s say, a proper meal, you’re going to need a kitchen; not...
