Here’s a slightly uncomfortable truth: Google doesn’t care how passionate you are about your business. It doesn’t care how many late nights you’ve spent perfecting your product, or how many cups of coffee it took to build your site. What it does care about is whether...
The Easiest Way to Get More 5-Star Reviews Without Bugging Customers
You know that awkward moment when you’ve had a great experience with a brand, and then they ruin it by chasing you down like a clingy ex? “Hey, just wondering if you could leave us a review?” It’s well-meaning, sure; but it feels... needy. And nobody wants to be the...
How to Automate Reviews, Responses, and Replies (Without Losing the Human Touch)
You know that feeling when you finally sit down after a long day and your phone buzzes with a one-star review from someone who “didn’t like the parking”? Yeah. Multiply that by 100 reviews a week, and suddenly you’re not running a business; you’re running a customer...
Why Posting on Social Media Once a Month Isn’t Enough
Posting on social media once a month is like showing up to a potluck with a single cracker. Technically, you participated; but no one remembers you, and nobody’s asking for your recipe. And yet, plenty of businesses still cling to this once-a-month rhythm like it's...
What Is Website Hosting? And Why It Can Make or Break Your Site
You know that moment when a website takes forever to load, and you start questioning your life choices? Yeah, that’s usually a hosting problem. Hosting is the thing most people don’t think about, until it fails. Then suddenly, your site’s down, your customers are...
PS – Services – May 21, 2025
[title: Should Your Business Be Running Facebook or Google Ads?] Ah yes, the age-old question of digital marketing: should you be chasing clicks on Google or charming strangers on Facebook? It’s a bit like asking whether you should open a coffee shop downtown or start...
What to Post When You Have Nothing to Post: The Case for Automated Social Content
Some days, your brain just doesn’t show up to work. The coffee’s hot, the cursor’s blinking, and still, nothing. No clever captions; no viral hooks; just a blank content calendar and a vague sense of dread. If you’ve ever stared down a Tuesday with zero posts...