You can run the friendliest business in town, hand out cookies with every order, and still someone’s going to leave a one-star review because their cousin’s dog didn’t like your logo. It happens. People are unpredictable, and the internet gives everyone a megaphone....
You know that awkward moment when you’ve had a great experience with a brand, and then they ruin it by chasing you down like a clingy ex? “Hey, just wondering if you could leave us a review?” It’s well-meaning, sure; but it feels... needy. And nobody wants to be the...
If you’ve ever Googled something like “best tacos near me” and picked the place with the most stars and the most people raving about their salsa, congratulations, you’ve helped shape the internet. Reviews aren’t just a nice-to-have anymore; they’re baked into how...
You’d think 4.2 stars would be enough to impress someone. It’s a solid B-plus. That’s a “your kid’s doing great” kind of number. But online, 4.2 doesn’t always cut it. In fact, when it comes to consumer behavior, 4.2 might as well be a shrug. It’s not bad, but it...
